Get ready for an avalanche of ?new style? car insurance policies to hit the market. One of the first insurers to enter the fray is Tesco, with the announcement of its new ?no frills? policy. Where Tesco leads, others will swiftly follow in their search for new customers.
The AA doesn?t seem too impressed with Tesco?s offering, saying that the excess is really high and if you look around you could buy the usual fully comprehensive for the same price. Taking the opposite stance is Norwich Union who believes that other insurers will compete with simple, non-gimmicky, cover. Getting ahead of the competition, they have been watching the patterns of 5000 motorists over a two year period and they are starting to offer new policies based on their research.
Both of th View the rest of this article
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