AD:TECH: A Collision of Marketing and Technology

AD:TECH: A Collision of Marketing and Technology Ad:tech is not the place to sell or pitch but to inform and share the happenings of the fifteen billion dollar Interactive Marketing and Advertising Industry. The three-day conference and two-day expo in New York City was dedicated to the procurement of tools in cutting-edge ideas, concepts, and guiding principles of interactive media. Participants included CEOs, CMOs, execs, managers, directors, buyers, publishers, and agencies. All came to be exposed to the digital world of advertising, marketing, and commerce. Keynote speakers, expert panelists, and interactive workshops were composed of and ran by the industry’s elite: Google, eBay, YouTube, ICMediaDirect.com, Avant Marketer, Atari, Inc., Razorfish and many more. View the rest of this article